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Bachelor of Science in Business - Retail Management
Version 023
Program Description
The Bachelor of Science in Business/Retail Management (BSB/RM) program is designed to prepare graduates with the requisite knowledge, skills, and values to effectively apply various business principles and tools in an organizational setting. The BSB/RM major focuses the student on the retail management environment. The program emphasizes skill development in strategic management, marketing, supply management, product and brand management, retail operations, merchandising, and personnel management that are unique to the retail industry.
The Required Course of Study is designed to enable graduates to deal effectively with an increasingly complex business environment. The program stresses skill development in the areas of management, decision-making, financial accounting and managerial finance, quantitative analysis, economics, marketing and utilization of research findings.
This undergraduate degree program has a 60-credit Required Course of Study: 39 credits are allocated to the Bachelor of Science in Business/Retail Management Major, 18 credits to business entry coursework, and 3 credits to the integrating course. Some courses have prerequisite requirements.
| Course # | Course Title | Prerequisite(s) | |
| GEN 300 | Skills for Professional Development | - |
| MGT 330 | Management: Theory, Practice, and Application | GEN 300 |
| MGT 344 | Organizational Behavior and Ethical Responsibility | GEN 300 |
| MGT 350 | Critical Thinking: Strategies in Decision Making | GEN 300, Critical Thinking Proficiency |
| RES 341 | Research and Evaluation I | GEN 300, Math Proficiency |
| RES 342 | Research and Evaluation II | GEN 300, Math Proficiency, RES 341 |
| CIS 319* | Computers and Information Processing | GEN 300 |
| ACC 300 | Principles of Accounting | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350 |
| BUS 415* | Business Law* | GEN 300 |
| FIN 370 | Finance for Business | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, FIN 370 |
| MKT 421 | Marketing** | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, FIN 370 |
| ECO 465 | Principles of Microeconomics | Math Proficiency, GEN 300 |
| BUS 475 | Integrated Business Topics | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, RES 341, RES 342, CIS 319, ACC 300, BUS 415, FIN 370, MKT 421, ECO 365 |
| MKT 435 | Consumer Behavior | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, MKT 421 |
| BRM 451 | Strategic Retail Management | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, MKT 421 |
| BRM 452 | Retail Marketing | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451 |
| BRM 453 | Product and Brand Management | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451 |
| BRM 454 | Retail Operations: Supply Management | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451 |
| BRM 455 | Retail Operations: Technology and Finance | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451 |
| BRM 456 | Retail Personnel Management | All Proficiencies, GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451 |
| Total | 60 | |
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